Brand Communication Specialist

Brand Communication Specialist

Miejsce pracy: Poznań

Your responsibilities

• Lead and implement local marketing campaigns, supporting centrally developed initiatives to maximize their effectiveness in the Polish market.
• Drive and execute local projects, including non-standard activations, particularly for key events such as Christmas, Back to School, and other major commercial campaigns.
• Coordinate brand communication related to licensing programs, oversee their in-store implementation, and monitor and evaluate performance.
• Collaborate with Retail Parks to identify synergies, develop joint promotional activities and communication plans, and coordinate related marketing initiatives.
• Support HUB projects by coordinating local activities and ensuring smooth execution in the Polish market.
• Create local marketing communications for special occasions, such as store anniversaries.
• Oversee day-to-day budget management for marketing projects and manage cooperation with external agencies and print vendors.
• Support the Regional Marketing Manager with ongoing and ad hoc projects.

Our requirements

• Minimum 4 years of experience in a similar marketing role; experience in Trade Marketing and/or Brand Marketing is preferred.
• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Knowledge of consumer promotions and data protection regulations.
• Good understanding of the advertising industry, as well as digital communication tools and marketing trends.
• Strong organizational and multitasking skills.
• Excellent communication skills and attention to detail.
• Advanced English proficiency is required.
• Proficiency in MS Office applications.
• Willingness to work in a hybrid model, spending at least 50% of working time in our Poznań office.

What we offer

• Work in an international company featured on the Forbes list of the best employers in Poland and beloved by millions of consumers in Poland and Europe.
• A competitive salary and real opportunities for promotion - the development of our employees is the cornerstone of our strategy!
• Life insurance on preferential terms, to feel secure.
• An extensive benefits platform offering a wide range of options - including medical care, sports cards, events, trips, shopping vouchers, and more.
• Discounts on purchases at Pepco stores - get your favorite products at even better prices!
• Unlimited access to LinkedIn Learning (for IT - Udemy Business), giving you thousands of expert-led courses to support your professional development, build new skills, and learn at your own pace.
• The opportunity to improve language skills by working in an international environment.
• Free psychological, legal, and financial consultations as part of our employee support program -our employees' well-being is our top priority!
• Smart Lunch - meal subsidies for the company canteen, giving access to daily on-site dishes at discounted prices.
• Financial recognition in the form of jubilee awards, additional days off, and loyalty-based discounts for employees celebrating their work anniversaries.
• A social fund providing additional financial support to ensure security and assistance in various life situations.
• A friendly atmosphere and support from colleagues who are eager to share their expert knowledge - despite being a large organization, we’ve maintained a warm, informal atmosphere.
• A role within a unique organizational culture - Pepcoolture - where our mission, vision, and values are the foundation of our everyday work.

Benefits

• sharing the costs of sports activities
• flexible working time
• corporate products and services at discounted prices
• integration events
• corporate library
• no dress code
• parking space for employees
• leisure zone
• charity initiatives
• Multikafeteria
• EAP - psychological, legal, and financial suport
• Group insurance with preferential terms
• Subsidies for medical care
• Smart Lunch – meal subsidies in the company canteen
• Jubilee award
• Additional days off and discounts for years of service
• Social fund for extra financial support

Recruitment stages

• Phone Call
• Online Meeting (1-2)
• Hiring Decission

Pepco – Biuro (Customer Support Center)

Pepco is a well-known and respected brand present in 18 European countries. We are proud that the company’s office is located in Poznań, where the most important decisions are made. Our team already consists of over 1,300 people, and our daily work impacts the operation of more than 3,700 Pepco stores across Europe!

Our success lies in the speed at which we are growing – we employ over 30,000 people, open several hundred stores annually, and enter new European markets! Our appetite continues to grow, but we never forget that our greatest strength is our people, and it is thanks to their passion, energy, and commitment that we still have the courage to reach for more!