SAS Campaign Analyst (f/m/x)

SAS Campaign Analyst (f/m/x)

Miejsce pracy: Lublin

Technologies we use

Expected

• SAS
• Adobe Experience Manager
• SAS Customer Intelligence
• SAS Enterprise Guide
• Adobe Journey Optimizer

About the project

As part of our Business Services Center of Excellence, we are looking for a professional to support the Campaign Analytics team in delivering communication activities. The person in this role will be responsible for preparing, configuring and maintaining marketing campaigns using SAS and Adobe tools, working closely with business and analytics teams to ensure effective campaign execution and high data quality.

Your responsibilities

• Designing, configuring, and maintaining communication campaigns using SAS Customer Intelligence (CI), SAS Enterprise Guide (EG), Adobe Experience Platform (AEP), and Adobe Journey Optimizer (AJO)
• Creating customer segments and defining target groups for marketing and communication activities
• Collaborating with analytics and business teams on campaign planning, implementation, and optimization
• Preparing, validating, and analyzing data used in the execution of marketing campaigns
• Monitoring campaign performance, identifying areas for optimization, and implementing improvements
• Ensuring high data quality, maintaining documentation, and ensuring compliance with applicable standards and processes

Our requirements

• At least 5 years of experience in marketing analytics, campaign management, or CRM analytics
• Experience working with SAS CI/SAS EG or Adobe Experience Platform / Adobe Journey Optimizer
• Experience in marketing data analysis, customer segmentation, and communication campaign optimization
• Ability to interpret data and translate analytical findings into business recommendations
• Advanced English proficiency
• Strong analytical and communication skills
• Knowledge of Polish
• Residence in Poland

Optional

• Knowledge of the Banking & Finance sector