Group Brand Manager Skin Care
NIVEA Polska Sp. z o.o.
Group Brand Manager Skin Care
Miejsce pracy: Warszawa
Your responsibilities
- Define the local annual business plan for the respective categories (PMCP/ABP) in line with the EUNA and global framework to deliver the best possible result of Net Sales, Sell-Out, and Value Market Share within the approved financial framework
- Closely collaborate with the local Commercial Team to coordinate and perfectly execute category growth programs in line with the EE/EUNA/Global framework while leveraging local opportunities and insights
- Steer brand performance based on external and internal data. Propose adjustments and optimize plans with agility, reacting to the changing competitive and retail landscape
- Steer umbrella and brand heritage projects, including events, to drive brand proximity with local relevance
- Own the budget (respective categories brand marketing budget, umbrella projects) and allocate investments to maximize ROI and ensure the speed of return and incrementality, respecting the local strategy and regional guidelines
- Steer the adaptation of global/regional materials (products, communication assets, processes, tools etc.) to match local needs. Bring locally relevant ideas to scale-up (local touch) and maximize local opportunities
- Align closely within Marketing functions (Media, Social Activation, and PR) for best in-class media execution & social activation, and with the Commercial Team to secure the strongest, perfectly synergized execution across all touchpoints (media, BTL, in-store & promo activities)
- Lead and develop the team & contribute to the local leadership culture. Build a strong team responsible for the respective categories by setting clear roles, priorities, and ways of working. Coach the team to strengthen category thinking, analytical capability, and consumer influence, while fostering a culture of ownership, accountability, and continuous improvement
- Support EE and EUNA teams to drive category agenda. Drive category understanding among the local Commercial and EE Marketing teams through constant analysis of the market, consumer insights & competitive trends
Our requirements
- 8+ years of professional experience in Brand Management. Experience in other commercial functions (Shopper Marketing or Sales) is beneficial
- Experience and a proven track record of thriving in a fast-paced FMCG corporate environment with ambiguity; openness for change
- Ideally, experience in team management and developing (junior) team members
- Strong growth mindset - entrepreneurial approach and proactivity to drive business opportunities with a high sense of responsibility (own the business)
- Strong team player who enjoys cross-functional and international collaboration - aptitude for building strong working relationship
- Ability to think strategically, leveraging internal and external data sources, with a high level of analytical skills and business acumen
- Excellent communication and presentation skills
- Very good English skills, both written and spoken
- University degree, preferably in Economics
What we offer
- Our Warsaw office is located on the 37th floor of the prestigious Varso Tower, with breathtaking views of the Palace of Culture and the city’s skyline.
- Flexible ⏲ working hours (start between 07:30 - 09:30).
- Hybrid work system - possibility of working from home two days a week
- Work in an international environment - possibility of relocation to our offices around the world
- Medical care for you and your loved ones
- A shop with products of our brands: NIVEA, Bambino, Eucerin with discounts
- Regular meetings for the entire company
- Employee referral program
- Additional leave for parents
- Quarterly packages with our new products
- Employee Assistance Program - financial, legal, psychological assistance for you and your loved ones
Benefits
- sharing the costs of sports activities
- private medical care
- sharing the costs of professional training & courses
- remote work opportunities
- flexible working time
- corporate products and services at discounted prices
- integration events
- dental care
- retirement pension plan
- coffee / tea
- extra social benefits
- sharing the costs of tourist services
- sharing the costs of tickets to the movies, theater
- employee referral program
- charity initiatives
- extra leave
- free product gifts
DIVERSITY, EQUITY & INCLUSION
At Beiersdorf, each person is important and unique, which is why we create a culture of diversity and inclusion already at the recruitment stage . We are an employer offering equal employment opportunities and we encourage you to apply regardless of gender, age, nationality, disability, sexual orientation, religion or beliefs . Here you will feel part of the team and you will have the opportunity to express yourself in your own individual way .
CARE CHANGES EVERYTHING.
Get to know our strategy - CARE CHANGES EVERYTHING.
In our daily activities, we always act in accordance with those 4 pillars:
PEOPLE BEYOND EMPLOYEES - in Beiersdorf, you and your needs count
TOGETHERNESS BEYOND TEAMS - we create strong teams, we work together for our successes
CARE BEYOND SKIN - We act responsibly, caring for the local community and the environment
BRANDS BEYOND PRODUCTS - our brands are a great heritage and a reason to be proud !
PLEASE SEND YOUR CV IN ENGLISH
NIVEA Polska Sp. z o.o.
At Beiersdorf, we want to help people feel good about their skin – and our commitment goes far beyond caring for skin. For 140 years, we have developed innovative skin and body care products for well-known brands such as NIVEA, Eucerin, La Prairie, Hansaplast, and Labello. We act according to our purpose, WE CARE BEYOND SKIN, and take responsibility for our consumers, our employees, the environment and society.
Behind every brand, every product and every accomplishment are our more than 20,000 employees. It is for them that we live a culture of inclusion, respect and trust that is strongly aligned with our values – CARE, COURAGE, SIMPLICITY and TRUST. We embrace diversity by valuing the uniqueness of each individual and being committed to equal opportunities for all.
Klikając w przycisk „Aplikuj” lub w inny sposób wysyłając zgłoszenie rekrutacyjne, zgadzasz się na przetwarzanie Twoich danych osobowych przez Nivea Polska sp. z o.o., z siedzibą w: ul. Gnieźnieńska 32, 61-021 Poznań (Pracodawca), jako administratora danych osobowych w celu przeprowadzenia rekrutacji na stanowisko wskazane w ogłoszeniu. Masz prawo żądać dostępu do Twoich danych (w tym uzyskania ich kopii), sprostowania danych, ich usunięcia, ograniczenia przetwarzania, przeniesienia, wycofania zgody w każdym czasie jak również wniesienia sprzeciwu wobec ich przetwarzania. Masz także prawo wniesienia skargi do Prezesa Urzędu Ochrony Danych Osobowych. W celu realizacji swoich praw lub w przypadku jakichkolwiek pytań związanych z przetwarzaniem Twoich danych osobowych skontaktuj się z nami pod adresem: Wyświetl e-mail na pracuj.pl Pełną informację odnośnie przetwarzania Twoich danych osobowych znajdziesz tutaj: Obowiązująca procedura zgłoszeń wewnętrznych dostępna jest na stronie: