Digital Marketing Product Manager (f/m)

Your responsibilities, Digital Marketing, -Planning and executing digital campaigns across paid and owned channels., -Co creating communication strategies for digital products and projects., -Analysing marketing data and recommending optimization actions to improve performance., -Coordinating content creation (copy, graphics, video) with creative teams., -Monitoring digital trends and implementing innovative solutions., -Managing marketing promotion activities and supporting pricing development for long term product success., -Conducting market research and gathering competitive intelligence to ensure product superiority and customer satisfaction., , Digital Product Project Management, -Leading end to end digital projects: from brief and roadmap to launch and post implementation evaluation., -Coordinating work across development, UX/UI, content teams, and external vendors., -Creating and managing backlogs, writing user stories, and prioritizing tasks., -Monitoring project progress, budgets, risks, and dependencies., -Testing and validating digital product functionalities., -Collaborating with business and technology stakeholders to ensure alignment and delivery., , (Optional) Pharmaceutical Context, -Working with medical and legal teams to ensure compliance of all materials., -Creating and implementing digital educational tools for HCPs or patients., -Understanding the specifics of regulated communication environments.

3+ years of experience in digital marketing., Experience managing projects, ideally digital ones., Strong analytical thinking and the ability to interpret data and translate it into actionable insights., Basic understanding of UX/UI and digital product development processes., Strong organizational skills and ability to manage multiple stakeholders., Independence, ownership, and accountability for delivering projects.

Optional, Experience in the pharmaceutical or medical industry., Knowledge of project management tools (we work on ClickUp), Basic SEO/SEM knowledge., Experience working in an agile environment.

What we offer, Real influence on the development of digital products., Work at the intersection of marketing, technology, and business., A dynamic environment and high visibility projects.

Benefits, private medical care, life insurance, extra social benefits, Karta Multisport, Program Wsparcia dla Pracowników, Global English - program do nauki języka angielskiego, IQVIA Day – program wolontariatu dla pracowników, Plan oszczędnościowy w Goldman Sachs, Lifestyle market with MyBenefit cafeteria

The potential base pay range for this role, when annualized, is zł99,400.00 - zł184,500.00. The actual base pay offered may vary based on a number of factors including job-related qualifications such as knowledge, skills, education, and experience; location; and/or schedule (full or part-time). Dependent on the position offered, incentive plans, bonuses, and/or other forms of compensation may be offered, in addition to a range of health and welfare and/or other benefits.

IQVIA Solutions Poland sp. z o.o, IQVIA is a leading global provider of clinical research services, commercial insights and healthcare intelligence to the life sciences and healthcare industries. We create intelligent connections to accelerate the development and commercialization of innovative medical treatments to help improve patient outcomes and population health worldwide. Learn more at , IQVIA is committed to integrity in our hiring process and maintains a zero tolerance policy for candidate fraud. All information and credentials submitted in your application must be truthful and complete. Any false statements, misrepresentations, or material omissions during the recruitment process will result in immediate disqualification of your application, or termination of employment if discovered later, in accordance with applicable law. We appreciate your honesty and professionalism.

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